Reading through Dr David Healy’s latest post about the forthcoming rewrite of Paxil (Seroxat) study 329, I couldn’t help but be absolutely sickened by the GSK Seroxat advert which I hadn’t seen before (see below). I had no idea that GSK actually addressed the BBC Panorama Documentaries about Seroxat in their advertising of the drug after the series. I am absolutely appalled at this advertisement. Furthermore, the image that they chose to use (when adding insult to injury to those who were unfortunate enough to have been prescribed Seroxat) is of what seems to be a very young man; so young, in fact, he could be a teenager. It’s strangely fitting, that I discover this horrible ad, shortly after publishing my posts about Greg Thorpe and the department of Justice legal complaint about GSK promoting Paxil to kids. Greg is the GSK whistle-blower who was so appalled at GSK pushing Paxil and Wellbutrin on kids that he decided to blow the whistle on the whole company. His actions resulted in a 3 billion fine for GSK, but even that didn’t cause a dent in their profits. It was merely a slap on the wrist.
With this ad, (which, according to David Healy, was for internal use only, presumably to convince GSK’s reps to continue prescribing Seroxat) it’s as if GSK are rubbing people’s noses in it, it’s as if they are saying a very big F*ck You to all those dead, harmed and damaged by Seroxat: are they trying to portray that they don’t give a damn at all about it being prescribed to young people? are they blatantly advertising that they encourage it? I have no idea how this shameful advert got past the advertising standards authority, and furthermore I’d really like to know what the MHRA think of GSK referencing them also in this sick ad. The whole thing has a very unsavory aura, and I really didn’t think that GSK could get anymore sociopathic, but this ad is really what I would call the definition of evil. Read it fully (particularly the second one) and let me know in the comments if you think that GSK are one very sick company…
Study 329: The Timelines
In addition to hosting the Panorama programs and The Famous Grouse history of Study 329, Study329.org has a comprehensive timeline on the origins of concerns about the SSRIs and the risk of suicide – initially with Prozac and subsequently with Paxil – Seroxat.
The chronology is laid out year on year with key documents linked to many of these years. Click on the year, then click on any links – there is days worth of reading for anyone not familiar with the story.
The hope is to provide a comprehensive repository for anyone who wants to study SSRIs, RCTs and Study 329 in particular. If there are points you think we are missing and in particular if you have documents you think we are missing please comment below and if possible send documents. We will be able to add them to the list. The more people involved in telling the story the better.
Later this week, we will have a timelines on efforts to get Study 329 retracted and we will begin to present the data – the Clinical Study Reports and their Appendices.
Once the Restored Study has been published we will make our worksheets available containing the data along with the Reviews of the Article and our Responses.